Difference between traditional and online estate agents
Walshy World www.walshyworld.co.uk campaign illustrating why sellers should use traditional estate agencies rather than internet-based listing agencies to sell their home.
‘What, no commission? Listing call centres v full service high street estate agents. The straight-talking cartoon-style video features a discussion between a seller and an online-only listing agency representative, about the service she will receive and the fee she will be charged to sell her home.
The conversation highlights the fact that fees are charged up front and are payable whether the property sells or not;
Needless to say, the seller comes to the conclusion that the listing agency has absolutely no incentive to get the best price for her property, or even get a buyer at all. The representative does point out that the service is cheap, which seemingly, in his opinion, is the deal-cruncher.